IBrandlabs' Blog
SEO vs SXO: Why Your Website Needs More Than Just Rankings
Getting your website on the first page of search results used to be the ultimate goal. Today, it's just the beginning. While SEO (Search Engine Optimization) helps people discover your site, SXO (Search Experience Optimization) ensures they stay, explore, and convert....
Revolutionizing SaaS Product Marketing with AI
In today’s hyper-competitive digital world, marketing a SaaS product requires more than traditional strategies. With customer behavior shifting constantly and data becoming the core of all decisions, businesses are turning to Artificial Intelligence (AI) to power...
Local SEO Tips for Multiple Locations: A Complete Guide to Boost Visibility
In today’s digital-first world, local search visibility plays a crucial role in driving foot traffic and generating leads. But what if your business operates in multiple cities or regions? Managing Local SEO for multiple locations comes with its own set of...
AEO is the New SEO: Are Traditional SEO Strategies No Longer Sufficient?
For years, businesses have relied on Search Engine Optimization (SEO) to drive organic traffic, increase visibility, and rank higher on Google. But with the rapid evolution of AI-driven search and voice assistants, a new concept is emerging: Answer Engine Optimization...
Zepto & Uber’s Pricing Tactics: How Dynamic Pricing Can Boost Your Business
Recently, an interesting observation surfaced on Zepto, a leading quick-commerce platform—users noticed a significant price difference for the same product based on their device type. Screenshots revealed that 500 grams of capsicum cost Rs 21 on an Android device but...
Closed Strategy and Open Strategy In Customer Service Through Social Media
Closing the Customer Service Channel to answer your customer complaints on Social Media? Think twice before you shut it off…! With the social media everywhere, people are more concerned about their image on social media. Days are gone when social media was just to...
Personal Branding and Why It’s Important
The importance of personal branding and personal branding services is that your personal brand is a vibrant example of the best you have to give – you can predict the results, achievements, and value of your next employer. The brand you interact with will mark the...
10 Things To Consider Before Going For SEO Services
Search Engine Optimization (SEO) is a good technique that must be practiced and it encourages continuous improvements in its implementation. The improvements are made simply to provide a pleasant user experience. Companies that once relied entirely on their in-house...